Imagine we’d found a way to get millions of people to switch from alcohol, which in this country kills 10,000 people a year, to another kind of substance: still addictive, still not risk-free, but when compared with the booze, pretty harmless. Coffee, say. A public health miracle is hailed. Liver units are empty. Heart surgeons spend more time on the golf course, and costly government prevention programmes close. Millions chink into NHS coffers. ...
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