Recently, we checked the MHRA’s database of e-cigarette product bulletins and found that VEEV, an e-cigarette brand under PMI International, announced 32 new SKUs in early May this year. These new SKUs have completed the public notice process with the UK Food and Drug Regulatory Authority, indicating that they have obtained marketing authorization and have now officially entered the UK market for sale. We checked the official website of IQOS in the UK region under PMI and found that VEEV has NOW stopped selling the disposable e-cigarette VEEV NOW. Meanwhile, the VEEV ONE device and cartridge series have been officially launched. In early May, VEEV publicized 32 SKUs in the MHRA e-cigarette i... [Read more]