Reynold’s Vuse Holds Steady With 41% Market Share According to the latest Nielsen convenience store report, R.J. Reynolds Vapor Co.’s Vuse still holds a comfortable lead in e-cigarette market share for the four weeks ending Oct. 7. The company saw its lead increase slightly from 41.7 percent to 41.8 percent, while Juul’s share decreased from 24.7 percent to 24.4 percent, according to media reports. This comes after Juul Labs Inc.’s regulatory concessions earlier this year caused their share to drop from 74.6 percent. Meanwhile, Altria Group Inc.’s complete acquisition of NJOY on June 1 has yet to translate into any considerable increase in market share, as the companies only dipped about 0.1... [Read more]