Irma i Prime and Irma i are equipped with touch screens, and the number of consecutive uses will be increased from 2 to 3 times New heat-not-burn model "IQOS Irma i" series is introduced, equipped with a pause mode that can be stopped for 8 minutes Updated on March 13, 2024 at 14:00 Philip Morris Japan announced on March 13 that the new "IQOS ILUMA i" series of heat-not-burn cigarettes "IQOS ILUMA i" series (Irma Eye)". The lineup includes IQOS Irma i Prime, IQOS Irma i, and IQOS Irma i One. From March 13th, the IQOS online store, IQOS LINE official account, telephone solicitation through the IQOS telesales center, 7 IQOS stores nationwide, IQOS shops (some Yamada Denki stores, some Bic Came... [Read more]