BAT announces a new model of heat-not-burn cigarettes, released in Sendai on the 9th Up to about 370 degrees in 5 seconds
British American Tobacco Co., Ltd. (BAT) announced on March 2 that it will launch a new heat-not-burn tobacco model "Glow Hero" at major convenience stores in Sendai City on September 9. Residents of Miyagi Prefecture can purchase it on the official mail order site. In 2016, the "Glow" brand was launched in Sendai City for the first time in the world. The suggested retail price is 3980 yen. The new model is characterized by the ability to heat up to about 370 degrees in 5 seconds. Japan Tobacco (JT) will also release a new heat-not-burn cigarette model, the Plume Aura, to the general public in July. British American Tobacco Co., Ltd. (BAT) announced on March 2 that it will launch a new heat-...
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Industry
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Global / Non-Specific
- Japanese
- Heated Tobacco