An evidence-based approach to the tobacco conundrum
The path to successful innovation is never easy, especially in hotly controversial industries. The Food and Drug Administration (FDA) is now considering whether to approve the first of a new generation of tobacco products, one designed to heat rather than burn tobacco. This technology produces far less inhalation of harmful chemicals than cigarettes, making it an attractive and safer alternative for current smokers. The purist elites in the tobacco wars of the past 25 years will do anything to prevent advancement and innovation from tobacco companies. Tobacco is harmful, but when blocking the use of less harmful products are the purists tossing the baby out with the bathwater? The new FDA co...
[Read more]
Industry
-
Japan East Asia
- English
- Uncategorized