Philip Morris Japan released the new IQOS ILUMA i series of heat-not-burn cigarettes on March 13. It is sold at 7 IQOS stores nationwide and IQOS online stores. On the same day, a new product launch event was held, and details of the "IQOS ILUMA i series" were revealed. The "IQOS Irma i Series" consists of three models: "IQOS Irma i Prime (9980 yen including tax)", "IQOS Irma i" (6980 yen including tax), and "IQOS Irma i One (3980 yen including tax)". * The listed price is the manufacturer's suggested retail price. It will be on sale from March 13 at the IQOS store, IQOS online store, IQOS LINE official account, IQOS shop, IQOS corner, etc. From April 16, it will also be on sale at major con... [Read more]