Smart History

Iconic chewing tobacco brand Red Man is changing its name and getting rid of its Native American imagery

The top-selling brand of chewing tobacco in the United States — a brand long associated with Richmond’s tobacco industry — is changing its name and removing a stereotypical image of a Native American from its product packaging. Red Man chewing tobacco, which has been sold in the U.S. for more than 100 years, is changing its name to America’s Best, starting this week. The owner of the brand, tobacco company Swedish Match, announced the change on Thursday. Swedish Match AB is a Sweden-based company with its North American headquarters in Richmond. The company sells a variety of chewing tobacco and snuff tobacco brands, along with cigar brands and alternative, novel nicotine products such as th... [Read more]

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