Vaping And Cigarette Ads
It's been a bad summer for people who vape. As of Wednesday, the Centers for Disease Control has reported six deaths and 380 cases of respiratory illness related to e-cigarettes in the United States. While those cases seem to be tied to additives, much of the criticism for vaping centers on its advertising, which appears to target young people. All this is very familiar to Dr. Robert Jackler. He's a surgeon at Stanford University in California who spent years researching ads for big tobacco and e-cigarettes alike. Dr. Jackler, welcome to the program. ROBERT JACKLER: Thank you, Lulu. It's good to be here. GARCIA-NAVARRO: Now, most of your research has been focused on print advertising. But si...
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Advertising
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United States North America
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- E-Cigarettes
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